Senior Director, Product Management
Company: 2K
Location: Los Angeles
Posted on: May 18, 2024
Job Description:
Who We Are
2K is headquartered in Novato, California and is a wholly owned
label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).
Founded in 2005, 2K Games is a global video game company,
publishing titles developed by some of the most influential game
development studios in the world. Our studios responsible for
developing 2K's portfolio of world-class games across multiple
platforms, include Visual Concepts, Firaxis, Hangar 13, CatDaddy,
Cloud Chamber, 31st Union, and HB Studios. Our portfolio of titles
is expanding due to our global strategic plan, building and
acquiring exciting studios whose content continues to inspire all
of us! 2K publishes titles in today's most popular gaming genres,
including sports, shooters, action, role-playing, strategy, casual,
and family entertainment.
Our team of engineers, marketers, artists, writers, data
scientists, producers, thinkers and doers, are the professional
publishing stewards of our growing library of critically-acclaimed
franchises such as NBA 2K, 2K PGA, Battleborn, BioShock,
Borderlands, The Quarry, The Darkness, Mafia, Sid Meier's
Civilization, Marvel's Midnight Suns, WWE 2K, and XCOM.
At 2K, we pride ourselves on creating an inclusive work
environment, which means encouraging our teams to Come as You Are
and do your best work! We encourage ALL applicants to explore our
global positions, even if they don't meet every requirement for the
role. If you're interested in the job and think you have what it
takes to work at 2K, we encourage you to apply!
What We Need
We are looking for a Sr. Director of Product Management to join the
2K Core Games: Product team. As Sr. Director of Product Management,
you will bring strategic, data-informed player and product insights
to shape our player engagement, growth, retention, and commercial
strategies. You will lead and run the product management and data
insights teams and work closely with studio and publishing
collaborators to develop and implement product and live services
strategies supporting multiple franchises.
What You'll Do
- Be the Product Authority - Develop a deep understanding of our
franchise portfolio and product line such that you are the
sought-after guide regarding product and live services strategy.
Proactively share insights, processes, and lessons learned across
studio & publishing teams within the Core Games portfolio.
- Be the Player Advocate - Understand and advocate for the
player's perspective at every opportunity, to ensure the
development of fair and balanced engagement & monetization models
that empowers player choice and values their time.
- Lead the Product Management & Insights team - Build, coach and
mentor Product Managers, Data Analysts and Data Scientists to
establish your team as a center of excellence for product and
player insights that benefits all franchises in 2K's Core Games
portfolio.
- Recommend Product Strategy - Closely collaborate with studio
and publishing teams to define product & business strategy for
established franchises and new IP, including:
- Build clear and actionable product recommendations (e.g. player
onboarding, in-game store, events, messaging, personalization,
progression systems, economy, and post-launch content), which
enhance engagement, retention, and lifetime value in harmony with
franchise objectives & player expectations.
- Effectively communicate to studio and publishing partners for
implementation.
- Use data, insights (research), and user testing to build a deep
understanding of player motivations, player segments and player
lifecycle, including onboarding, first-time user experience, and
retention and conversion motivations.
- Establish goals and benchmarks to measure the health of our
player base and business performance. Track, analyze, and deliver
consolidated updates on live services performance to the studio,
publishing, and leadership teams.
- Define telemetry needs, critical metrics, reporting, and
analyses needed to develop insights into player behaviors in
partnership with the Analytics team. Analyze data and translate it
into insights and strategies that enable us to meet and exceed core
franchise targets.
- Build comprehensive messaging, campaign, and upsell strategies
in collaboration with Performance Marketing and studio development
teams to drive ongoing player engagement and conversion.
- Partner with the Commercial team to build strategies for
pricing, in-game promotions, SKUs, and ongoing content.
- Leverage Market Intelligence - Deliver research and thought
leadership on the industry landscape, trends, competitor products,
and best practices to help us grow and evolve our thinking
regarding player engagement strategies. What Will Make You A Great
Fit
- Experienced leader and team-builder who mentors, inspires and
empowers those that work for them and those they work with
- Expert ability to influence strategic decisions and drive
adoption through consultation, collaboration, well-crafted
messaging and strategic stakeholder alignment
- Data-informed decision maker with the ability to balance
business priorities, player perspectives, resources, capacity, and
partner needs across studio and publishing collaborators.
- Excellent interpersonal, written, and verbal communication
skills, with the ability to simplify, structure, and communicate
information for all levels of the organization
- Proven track record of strong critical thinking,
problem-solving, business analysis, and data-informed
decision-making capabilities
- Standout colleague who seeks to build alignment and has
experience collaborating across diverse teams of collaborators
- 10+ years of experience, including product management,
production, live ops, game design, and/or other related fields
- Experience working on premium AAA franchises or console/PC
Free-to-Play games and driving data-informed product strategies in
both pre- and post-launch environments
- Strong understanding of live services mechanics and strategies
across AAA genres and franchises in the market today (both premium
and free-to-play)
- Inquisitive and motivated - able to establish a strategy and/or
vision in the face of ambiguity
- Strong preference for being a fire marshal vs. a firefighter.
Able to identify, communicate, and mitigate risks before they
become existential problems
- Deep passion for understanding both games and their players,
and the ability to deconstruct and articulate what makes for a
successful game in today's market
- Displays resourcefulness, passion and self-motivation
- Acts as a role model who embodies what we value Bonus Points
- Experience working in the early phases of development
(Preproduction and Production) of AAA and/or Free-to-Play games
with live services content
- Proficiency with business intelligence tools and comfortable
building models to explore opportunities while working closely with
analytics
- A self-motivated, lifelong learner who recognizes the games
industry is always evolving; the only constant is change
As an equal opportunity employer, we are committed to ensuring that
qualified individuals with disabilities are provided reasonable
accommodation to participate in the job application or interview
process, to perform their essential job functions, and to receive
other benefits and privileges of employment. Please contact us if
you need reasonable accommodation.
Please note that 2K Games and its studios never uses instant
messaging apps or personal email accounts to contact prospective
employees or conduct interviews and when emailing, only use 2K.com
accounts.
The pay range for this position in California at the start of
employment is expected to be between $196,500 and $290,820 per
Year. However, base pay offered is based on market location, and
may vary further depending on individualized factors for job
candidates, such as job-related knowledge, skills, experience, and
other objective business considerations. Subject to those same
considerations, the total compensation package for this position
may also include other elements, including a bonus and/or equity
awards, in addition to a full range of medical, financial, and/or
other benefits. Details of participation in these benefit plans
will be provided if an employee receives an offer of employment. If
hired, employee will be in an 'at-will position' and the company
reserves the right to modify base salary (as well as any other
discretionary payment or compensation or benefit program) at any
time, including for reasons related to individual performance,
company or individual department/team performance, and market
factor.
Keywords: 2K, Aliso Viejo , Senior Director, Product Management, Executive , Los Angeles, California
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